Information on how tooz online services (websites, apps, social networks) collect and process your personal information.

Data processing at tooz (e.g. collection, processing, transfer) is performed in accordance with the law. The personal information needed from you for business transactions is stored by us and transferred to service providers contracted by tooz to the extent necessary to process the transactions.

Scope of Application

This data protection notice applies to websites, domains, social media platforms and applications belonging to tooz. In some cases, tooz websites also contain links to websites of third-party, tooz-external companies to which this data protection and legal notice does not apply.

General Data Protection Standard

tooz is a corporation operating on a global scale which has cross-border legally business processes, management structures, and technical systems.

When you visit our websites, data may be collected which may, in some cases, be of a personal nature. In this notice, we point out what personal information tooz collects during your visit to our websites, and how we handle this data.

We consider the protection of your personal information a very serious matter. Our processing of your personal information collected during your visit to our websites is carried out fully in accordance with the relevant legal stipulations. In addition, our approach to dealing with personal information is based on the EU data protection principles which provide for the greatest possible degree of transparency, observance of the right to choose, access rights and the transmission and lawful processing of personal information.

tooz complies with the data protection laws which are applicable in its own particular case. At the same time, we have instructed our employees to refer to and comply with our data protection rules wherever personal information is requested on any website. To the extent legally permissible and with due regard for your legitimate interests in excluding the transmission or use of information, we may forward your address and creditworthiness data to, or request this data from, credit agencies in order to run credit checks for orders.

For orders paid for by invoice, and installment purchases, we use address data in addition to other creditworthiness data to estimate the risk of payment defaults in individual cases.

Furthermore, tooz is permitted to collect and process address and order information for its own marketing purposes. This means, for example, that tooz may compare email addresses collected during order processes with Facebook Ireland Limited’s email address lists in order to display personalized advertisements to the owner of the address. Facebook Ireland Limited is not permitted, however, to use the email address for any purpose other than comparing it with its address list. Information is sent to third parties for advertising purposes only in cases where it is legally permissible to do so.


You may object to the use, processing and transfer of your personal information at any time by means of an informal written letter addressed to tooz or via email ( Upon receipt of your objection, we will cease to use, process and transfer the information in question for any purpose other than carrying out the orders and tasks you have requested; we will also cease to send you advertising and promotional materials.

Disclosure or objection

Want to know which of your personal information is processed by tooz? Want to object to having your information used? Under Article 15 of the General Data Protection Regulation and § 34 of the German Federal Data Protection Act 2017 you have a legal right to this and we are happy to comply with your request. Get in touch with us via email

Gathering, Processing and Transfer of Personal Information

tooz wants to give you as much control as possible over your personal information. Normally, you can access tooz websites without providing any personal information.

However, in certain areas of the tooz websites you are requested to enter personal data in order to help us enhance the site for you and keep in contact with you. Any personal information you submit is treated as confidential and is saved and processed exclusively within the scope of the relationship between you and tooz. Your personal information will not be forwarded, published or otherwise made available to third parties for marketing purposes without your prior approval.

Your personal data may be disclosed to additional categories of recipients for the purposes described in this privacy policy and the respective legal basis stated. These are in particular carefully selected partners who provide services for us. These service providers only handle your personal data as so-called processors on our behalf and according to our instructions. When transferring personal information to these third parties, we restrict ourselves to the information which is necessary for the provision of the service in question and we ensure that this transfer is carried out in compliance with the required data security. tooz will only transfer your personal information to third parties which have committed themselves to data protection and to the processing of your information in compliance with the applicable laws.

In addition, tooz may be forced by court or official orders to disclose your data and associated information. Likewise, we reserve the right to use your information for the assertion of or defence against legal claims.

In the event of a takeover or merger with another company, it may be necessary to disclose or transfer your information to actual or potential buyers. In this case, tooz will aspire to the highest possible level of data protection and will comply with the legal stipulations.

Legal basis for processing personal data

We process your data only in compliance with the applicable laws. In particular, we will process your data in accordance with Article 6 and Article 9 of the General Data Protection Regulation (GDPR), as well as in accordance with the conditions for consent in Article 7 GDPR. We will process your data, among other things, upon the following legal bases. Please note that this is not a complete or exhaustive list of the legal bases. These are merely examples intended to render the legal foundations more transparent.

  • Consent (Article 6, paragraph 1, sentence 1, letter a GDPR and Article 7 GDPR or Article 9, paragraph 2, letter a and Article 7 GDPR): we will only process certain data on the basis of your explicit and voluntary consent given in advance. You have the right to revoke your consent at any time with effect in the future.
  • Performance of a contract / pre-contractual measures (Article 6, paragraph 1, sentence 1, letter b GDPR): we need access to certain data to initiate or perform your contract with tooz.
  • Compliance with a legal obligation (Article 6, paragraph 1, sentence 1, letter c GDPR): tooz is subject to a series of legal requirements. In order to meet these requirements, we must process specific data.
  • Protection of legitimate interests (Article 6, paragraph 1, sentence 1, letter f): tooz will process specific data to protect its interests or those of third parties. However, this only applies if your interests in the individual case do not override other legitimate interests.
Rights of those affected

You are entitled to request information regarding the personal data we process at any time; you may also object to the processing of this information as well as request that the extent to which your personal information is processed be limited, that information be corrected or that information be deleted. Please note that tooz may only delete your personal information in the event that no legal stipulations exist which require this information to be stored, or in the event that tooz’ right to store this information does not take precedence over your right to have it deleted. Please also note that once you have requested to have your information deleted, or to have the processing of your information limited, or you have objected to the processing of your information, you may then no longer use tooz services, in part or in full, which require the use of your personal information.

If your personal information is being used by tooz because you have agreed to have it used, or because it is required for the fulfilment of a contract you have concluded with tooz, you may request a copy of the information that you have made available to tooz. Please send your request to Be sure to include which data or processing activities you are requesting information about, in what format you would like to receive this information, and whether the information should be sent to you or another recipient. tooz will carefully review your request and inform you of the best way to fulfil it.

Furthermore, in the following cases you can ask tooz to not share your personal information with others:

  1. If you claim that the personal information held by tooz is incorrect (however, the processing of information in this case will only be limited during the period of time needed by tooz to verify the accuracy of the personal information in question),
  2. If there is no legal basis for the processing of your personal information by tooz and you request that tooz cease processing your information,
  3. If tooz no longer needs your personal information, but you claim that tooz must store this information so that legal claims can be raised or exercised, or so that the claims of third parties can be defended, or
  4. If you object to the processing of your personal information by tooz (on the basis of tooz’ legitimate interest), for the length of time required to verify if tooz’ interest in processing your personal information takes precedence or if a legal requirement to store the information exists.

You have the right to complain to a supervisory authority or our data protection coordinator, in case you have a reason to complain. To exercise your rights against our company, please contact the contact person listed at the end of this privacy policy.

You can also contact the supervisory authority that is responsible for your place of residence or your state, or the supervisory authority that is responsible for us.

Der Landesbeauftragte für den Datenschutz und die Informationsfreiheit Baden-Württemberg
Königstraße 10a
70173 Stuttgart
Tel.: +49 711 6155410

Personal data of children

tooz does not intentionally collect or process the information of children under the age of 16, or as required by local laws. tooz adheres to the applicable data protection laws on these websites.

Compliance with regulations

tooz and its products, services and technologies are subject to the export regulations of various countries, including those of the European Union and its member states and those of the United States. You acknowledge that tooz is required, per applicable export regulations, trade sanctions, and embargos, to take measures to prevent companies, organizations, and parties named in sanction party lists from acquiring certain products, technologies, and services through tooz websites or delivery channels controlled by tooz. These measures may include the following:

1. The automated comparison of user registration information described in this notice and other information related to the user’s identity with applicable sanction lists;

2. Regular and repeated comparisons of this information as sanction lists are updated or as the user updates his or her information;

3. The blocking of access to the services and systems of tooz if a user is potentially found in an applicable sanction list;

4. Establishing contact with the user in the event his or her information is found in a sanction list, in order to verify his or her identity.

Legitimate interest of tooz

Each of the items listed below presents a case in which tooz has a legitimate interest in processing and using your personal information. If you do not agree to having your information processed and used by tooz in these ways, you may object to these processing activities.

Questionnaires and surveys

tooz may invite you to participate in customer surveys. The questionnaires used for these surveys are designed in such a way that the questions can be answered without providing personal information. However, any personal information provided in a questionnaire or survey may be used by tooz to improve its products and services.

Generation of anonymized data sets

tooz may anonymize the personal information covered by this data protection statement to create anonymized data sets which can be used to improve tooz products and services.

To keep you informed about updates and collect feedback

Within the framework of tooz’ relationship with you as a customer, tooz may keep you informed, to the extent permitted by law, about its products and services which are similar to the products and services which you have already purchased from tooz or which you use, or products or services which are directly related. Moreover, tooz may contact you to collect feedback regarding products, services, seminars, webinars or events which you have purchased or attended for the purpose of improving the product, service, webinar, seminar, or event in question.

Information on data security

tooz knows how important it is that the information you provide to us is handled discreetly and is protected. Data security on our websites is a top priority. We have therefore made great efforts to ensure that our online security measures are effective. Essential data traffic on the tooz websites is therefore encrypted. tooz endeavors to update its encryption technology on a continuous basis in line with technical progress, in order to guarantee the confidential handling of the information you send us over the Internet.

To the extent technically possible, for example to measure the use and effectiveness of a web-page, as well as for authentication and simplification of navigation, we use various technologies including “cookies”. A cookie is a data item which a website sends to your browser. It is stored on your system and is used to identify it (see Cookies, Web Tracking and Web Analytics).

During a visit to our websites visitors’ IP addresses are captured for the analysis of malfunctions, for website administration, and for the establishment of demographic characteristics. Furthermore, we use the IP addresses and other information, made available to us by you on this website or by other means as required, to find out which of our websites are being visited and what topics interest our visitors.

Cookies, Web Tracking and Web Analytics

tooz online services use cookies, pixels and other similar technologies (collectively called “cookies” from now on). A cookie is a small piece of data (text file) that a website – when visited by a user – asks your browser to store on your device in order to remember information about you, such as your language preference or login information. Those cookies are set by us and called first-party cookies. We also use third-party cookies – which are cookies from a domain different than the domain of the website you are visiting – for our advertising and marketing efforts.

Cookies have the advantage that they enable you to use many of our offerings, services or features. If you do not allow cookies to be placed or reject cookies, you may not be able to use various aspects of our online services or to use other products or services as these may require cookies.

Approved third party providers may also place cookies when you interact with tooz services. Third party providers include search engines, measurement and analysis service providers, social media networks and advertising companies. Third parties use cookies to provide content, including ads, that is relevant to your interests, to measure the effectiveness of their ads, and to provide services on behalf of tooz. For more information about third parties who may place cookies, please refer to the “Partners” section in the “Tracking and Cookie Technologies” section.

We use Hotjar to better understand the needs of our users and to optimize the offer and experience on this website. Hotjar´s technology gives us a better understanding of our users´experiences (e.g. ow much time users spend on which pages, which links they click on, what they like and dont like, etc.) and helps us tailor our offering to our user´s feedback. Hotjar works with cookies and other technologies to collect data about the behavior of our users and their end devices, in particular IP address of the device (is only recorded and stored in anonymized form during your website use), screen size, device type (unique device identifiers), information about the browser used, location (country only), preferred language for displaying our website. Hotjar stores this information on our behalf in a pseudonymized user profile. Hotjar is contractually prohibited from selling the data collcted on our behalf.

For more information, see the “About Hotjar” section on Hotjar´s help page.

In certain cases, the data collected can be used to identify the visitor. The data collected is used to improve the offering or target customers. IP addresses are generally shortened or only processed in an anonymous form.

Depending on their function and purpose, cookies can be grouped into different categories: strictly necessary cookies, functional cookies, performance or analytical cookies, cookies for marketing purposes and social media cookies.

How does tooz use cookies?

Cookies are used to survey access to our online services and to implement functionalities intended for social media and marketing. We also forward information to our partners for analytical, marketing and social media purposes. Our partners may merge this information with other data you provide or others they may have collected through the use of their services. You can object to this use to different degrees. To do this, please select your personal preference by clicking on “Tracking Settings” when setting up your data handling preferences.

tooz uses cookies in a number of ways and for the following purposes:

  • To authenticate and identify you when you use one of our websites or applications, so that we can provide you with the services you have requested.
  • To make the tooz websites and applications you use available to you.
  • To store your settings or record the point at which you stopped using a ZEISS website or application.
  • To measure your use of tooz websites and applications so that we can improve our websites and online services and adjust them to suit your likely interests.
  • To understand what your interests likely are so that we can present you with relevant information when you visit tooz websites.
  • To provide content, including advertisements, that is relevant to your interests on ZEISS websites and third-party websites and generate reports. This allows us to measure and analyze the performance of our services.
  • To prevent fraud and improve security.
  • To undertake research and diagnostics to improve content, products and services.
Social Media Cookies

As an example, we use social media cookies to activate social media plug-in icons. This also allows access to social media and surfing on our and other websites can be tracked by the operator of the social network.

If you want to modify, limit, or object to the use of cookies or the analysis of your surfing behavior, or if you wish to withdraw your objection, you can change and manage the settings for each website in most standard browsers as follows:

  • Chrome: Click the padlock icon next to the address bar (on SSL-certified pages) or on the information icon (i).
  • Firefox: Click the icon next to the web address. Look to the right of the check box and select “Further information”. The cookie management is located under “Privacy & Security”.
  • Internet Explorer/Edge: Click the gear icon, then go to “Extras” > “Internet Options”. Go to the “Privacy” tab. The cookie management options are located under “Advanced”.

You can also manage browser cookies for the most common web browsers via the browser settings. The help function of most web browsers explains how to prevent your browser from accepting new cookies, how your browser can notify you when you receive a new cookie, how to disable cookies and when the cookies expire. If you deactivate all cookies in your browser, neither tooz nor third parties will transmit cookies to your browser. However, if you do this, you may need to manually adjust some settings each time you visit a website, and some features and services may not work.


Social Media

By using social media, we offer comprehensive contact and information options, based on Art. 6 Para. 1 Sentence 1 Letter f DSGVO (EU GDPR). These social media services may collect personal data, e.g. via the user profile.

tooz websites feature the following buttons or social plug-ins for other online offerings. These buttons, if displayed on the website, do not establish any contact with the servers from Facebook and Twitter or similar online service providers. For a connection to be activated, and for communication with Facebook and Twitter to be established, you must firstly grant your approval – by clicking on the buttons.

If you are already logged into a social network of your choice, this is carried out without another window being opened. As this transfer occurs directly, we do not obtain any knowledge of the data transferred. What is transferred is the fact that you have launched the respective site. If you are simultaneously logged onto Facebook & Co., this information will be assigned to your social media account and will thus be connected with you.

The best way to obtain information on the further use and storage of your personal data by Facebook and Twitter, is to go directly to these social media companies.

It is likewise possible to block social plugins through your browser using add-ons.




Tracking and Cookies Technologies Used
  • Required tracking technologies: These technologies are necessary for the basic functions of this website, for example, saving your consent and language settings. Legal basis for processing is GDPR Art. 6 (1) lit f.
  • Functional cookies: These technologies enable the website to provide enhanced functionality. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these technologies then some or all of these services may not function properly. Legal basis for processing is GDPR Art. 6 (1) lit a.
  • Statistics cookies: These technologies record statistical information about your visit in order to optimize website performance based on your anonymized user behavior. Legal basis for processing is GDPR Art. 6 (1) lit a.
  • Marketing cookies: These technologies help personalize the user experience on our website. We collect anonymized information to gather audience insights and analyze user profiles and interests as a basis for creating target groups for advertisement on third-party pages. Legal basis for processing is GDPR Art. 6 (1) lit a.
Changes and Revocation regarding Cookies

You can change and revoke your consent to the use of cookies at any time. To do this, you must activate and/or delete your cookies.

You can use our tooz online services without consenting to the use of cookies. Certain parts and functionalities of the tooz online services may no longer work or may not work correctly without cookies.

Your browser will allow you to change your cookie settings. The browser settings for cookies are usually located under the “Options,” “Tools” or “Preferences” menu in your Internet browser. You can also consult the “Help” menu for your browser. Different browsers may employ different mechanisms to deactivate cookies.


Country-Specific Regulations
  • Russian Federation: The following applies to users located in the Russian Federation: The services mentioned here are not intended for citizens of the Russian Federation whose permanent address is in Russia. If you are a citizen of the Russian Federation and your permanent address is located in Russia, you acknowledge that any and all personal information you provide when using our services is done so at your own risk and that you are solely responsible for this information; you also acknowledge that by using ZEISS services you grant your explicit permission to have your personal information collected and transferred to the United States and other countries for processing, and that ZEISS cannot be held responsible for failure to adhere to any laws of the Russian Federation.
  • People’s Republic of China: The following applies to users located in the People’s Republic of China: By using ZEISS services you grant your explicit permission for your personal data to be collected, processed and transferred to recipients outside China.


Contacts for data protection concerns

If you have a data protection concern, please contact:

Data Protection Coordinator tooz
Turnstrasse 27
73430 Aalen, Germany


Amendents to this data protection Notice

This notice is amended occasionally to ensure that it complies with current legal requirements and covers all of our online services.

Your legal rights to information, rectification, blocking, erasure, and objection are not affected by these changes.

© tooz technologies GmbH – Last amendment: June 2022.